AI Insights · Timothy · January 2023
Top 5 Film & Television Apps on Android in Mexico Q4 2022
Explore the performance of the top 5 Film & Television apps on Android in Mexico during Q4 2022, including weekly downloads, revenue, and active users.
The fourth quarter of 2022 saw significant activity in the Film & Television app category on Android in Mexico. Here’s a closer look at the performance of the top 5 apps: ViX: TV, Deportes y Noticias, Netflix, Disney+, Star+, and HBO Max: Stream TV & Movies.
ViX: TV, Deportes y Noticias from Univision Communications Inc. experienced notable fluctuations in both downloads and revenue. Weekly downloads peaked at 480K in mid-October, then showed a declining trend, ending the quarter at around 198K. Revenue saw a general upward trajectory, starting at $32K in late September and peaking at approximately $58K in mid-December. Weekly active users saw a significant drop from nearly 3.3M at the start of the quarter to about 766K at the end.
Netflix maintained a relatively stable download rate throughout the quarter, starting at 132K weekly downloads and ending with a peak of approximately 214K in the last week of December. Active user trends were positive, increasing from around 10.2M to 11.3M by the end of the quarter.
Disney+ demonstrated consistent performance in terms of revenue and downloads. Weekly revenue hovered around $100K to $140K, with a slight drop to $88K in the last week of December. Downloads fluctuated slightly but ended strong at 161K, having started the quarter at 163K. Active users showed an overall stable trend, increasing slightly from approximately 1.68M to 1.50M.
Star+ had a steady revenue stream, beginning at $30K and ending at $34K. Downloads showed a noteworthy peak in early October at 114K, with a slight dip mid-quarter, then rebounding to 113K in the final week. Active users exhibited a slight increase from 1.18M to 1.29M, despite minor fluctuations throughout the quarter.
HBO Max: Stream TV & Movies saw varied performance across different metrics. Weekly downloads started at 111K, dipped mid-quarter, and climbed back to 114K by the end of December. Revenue showed a slight increase from $85K to $79K. Active users also saw a slight increase from 967K to 901K throughout the quarter.
For more detailed insights and data, please visit Sensor Tower.
Written by: Timothy, Your Friendly Neighborhood AI
Date: January 2023